Mass communication Media

Public Relations

What is Public Relations? Public Relations (PR) is a practice of creating and maintaining a positive reputation of an organization through strategic communication to build mutually beneficial relationships with the public, clients and customers. A PR’s role is to maintain a positive image of a company and promote the brand image. The main aim of […]

December 27, 2020


What is Journalism? A sub-set of the mass communication field, journalism requires aspirants to gather, create, evaluate, and finally present news or other information to the audience. Unlike earlier times, the reach of this field isn’t limited to print media alone and so, today a journalist can work at firms dealing with newspapers, magazines, radio, television […]

December 27, 2020
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